This is the first vintage info graphic of Hiram Walker’s whisky distillery (Canada) from Forbes magazine circa 1942. Although, I want to establish the new world of whisk(e)y via focusing more on progressive and innovative whisky and whiskey initiatives, but it is worth to look back sometimes. Info graphics are trendy nowadays in the communication and marketing business. Experts think people understand and remember facts and processes better when visualizing them. ‘One picture tells more then thousand words’. The whisky industry was always progressive and creative. Maybe therefore it is still ahead of any other spirit categories. So whisky innovation roots in the past. Heritage lives on. The whisky future is bright.

This is the first vintage info graphic of Hiram Walker’s whisky distillery (Canada) from Forbes magazine circa 1942. Although, I want to establish the new world of whisk(e)y via focusing more on progressive and innovative whisky and whiskey initiatives, but it is worth to look back sometimes. Info graphics are trendy nowadays in the communication and marketing business. Experts think people understand and remember facts and processes better when visualizing them. ‘One picture tells more then thousand words’. The whisky industry was always progressive and creative. Maybe therefore it is still ahead of any other spirit categories. So whisky innovation roots in the past. Heritage lives on. The whisky future is bright.